Cisco recently held its annual marketing conference Marketing Velocity virtually, where they honored CDW and CDW Canada with the 2020 Americas Partner of the Year Award. The award recognizes CDW’s ability to deliver meaningful marketing results across multiple countries, campaigns, and programs.
CDW earned the award as a result of submissions from coworkers in both the U.S. and Canada. CDW Canada highlighted its SD-WANesday marketing campaign, a data-driven, integrated campaign that consisted of both sales’ enablement and demand generation activities, including digital and traditional marketing tactics. Our U.S. coworkers focused on the Next-Gen Firewall – Refresh and Net New marketing campaign, which was an executive-level influenced campaign, launched to highlight CDW’s security focus.
CDW is a driving force to enable our customers and coworkers on industry-leading solutions that allow our customers to do more in their business and stay ahead of the competition. Cisco and CDW have a long history of successfully taking to market solutions that do just that.
John Coleman, Director of Product and Partner Management, CDW, and Heidi Nisker, Senior Manager of Product and Partner Management, CDW Canada, accepted the awards via recorded video messages played at the virtual event.
The Cisco Marketing Velocity Innovator Award reflects the top-performing marketing partners across the Americas. A group of Cisco regional partner leaders and marketing executives review all submissions and award the finalist during the event.