Fintech Startup Transforms Data Infrastructure for Better Business Insights

A leading online tax filing platform revolutionized its data infrastructure by partnering with CDW to implement Google Cloud's serverless and automated solutions. The company reduced provisioning times from weeks to minutes, improved data quality and built automated pipelines to drive advanced analytics and machine learning initiatives.

This fintech company provides accessible tax filing services across the U.S. with a network of over 4,000 certified public accountants (CPAs). Offering solutions 40% more affordable than traditional services and guaranteeing a 48-hour turnaround, the company needed scalable and efficient infrastructure to match its rapid growth.

Faced with scaling limitations, the company struggled to gather transactional information efficiently and establish a unified data platform for analytics. Their requirements emphasized data operations (DataOps) best practices such as automation, continuous testing and robust infrastructure capable of handling schema changes and data transformations.

CDW’s Google Cloud team addressed the company’s challenges with an approach designed for automation and scalability:

• Automated data pipelines using dataflow: Real-time adjustments for schema changes and enhanced data quality through serverless architecture.
• Infrastructure automation with Terraform: Simplified deployment and configuration for quicker provisioning.
• Integrated data platform: Multiple Google Cloud services combined to provide seamless analytics and scalability.

By leveraging Google Cloud’s advanced toolset, CDW empowered the client to meet their operational needs and enable data-driven growth.

In collaboration with CDW and Google Cloud, CDW expedited the customer's data transformation process. The customer quotes, “CDW’s partnership gave us the tools and expertise we needed to industrialize our data operations. Their solutions not only streamlined our infrastructure but also unlocked new opportunities for data-driven growth.”

• Provisioning time reduced to minutes: Optimized workflows with automation drastically cut deployment timelines.
• Improved data quality and analytics: High-quality, reliable data enhanced decision-making and supported machine learning initiatives.
• Future-ready data infrastructure: Fully scalable operations prepared the fintech leader for continued growth and innovation.

With CDW’s expertise, the company not only resolved immediate challenges but also built a foundation for ongoing scalability and efficiency. Investing in cloud solutions and DataOps practices empowers fintech leaders to stay competitive, innovate and thrive in fast-paced markets.