CDW and the PGA TOUR extend their business and marketing partnership through 2026.
WE GET TECHNOLOGY THAT IS PAR FOR THE COURSE.
CDW has been a longstanding partner of the PGA TOUR since 2008 helping to connect golf and technology. CDW powers the revolutionary ShotLink scoring system, leads as a key technology advisor to the PGA TOUR team and works with communities to further the game of golf for kids through support of the First Tee and launching the TechFore! Charitable giving program.
Using handheld devices and laser rangefinders, ShotLink operators capture 256,000 pieces of data each week. State-of-the-art servers, installed and configured by the CDW Professional Services team, store and analyze this data aboard the ShotLink Nerve Center truck. Golf fans and journalists around the world can access ShotLink data via PGATOUR.com to keep up with tournament rankings, while players can track their progress over time to help improve their game.
DATA DRIVEN POWERED BY CDW
The data driven series dives into the many different aspects of the PGA TOUR’s ShotLink Data, powered by CDW, and how that technology continues to move the game forward – providing players, staff and fans reliable data and insights. Check out the episodes below!
MEET THE BRAND AMBASSADOR
American Professional Golfer
Known for his prodigious length off the tee, Gary Woodland has cemented himself among golf’s elite competitors. Gary most recently captured his first Major win at the 2019 U.S. Open with an incredible performance, becoming the fourth champion in the tournament’s history to be double-digits under-par. The U.S. Open was Woodland’s 6th professional win and he capped his year off with his first ever team event, being chosen by Tiger Woods as a Captain’s Pick for the 2019 Presidents Cup team.
LEARN MORE ABOUT THE WORK CDW IS DOING WITH THE PGA TOUR
How Data Helps the PGA TOUR Engage Fans and Boost Performance
ShotLink technology tracks every shot with cameras and lasers, delivering data to onsite servers in milliseconds over a fiber-optic network.
How the PGA TOUR Uses Data Analytics to Drive Powerful Fan Experiences
ShotLink, powered by CDW, includes a range of technologies to record and analyze every shot taken.
CDW BEYOND THE COURSE
First Tee is a youth development initative of the World Golf Foundation that focused on introducing the game of golf and its inherent values to kids and teens. CDW supports the national and local chapters of the First Tee to help bring technology and STEM educational opportunities to kids through the love of golf.