CDW and the PGA TOUR extend their business and marketing partnership through 2026.

WE GET TECHNOLOGY THAT IS PAR FOR THE COURSE.

CDW has been a longstanding partner of the PGA TOUR since 2008 helping to connect golf and technology. CDW powers the revolutionary ShotLink scoring system, leads as a key technology advisor to the  PGA TOUR team and works with communities to further the game of golf for kids through support of the First Tee and launching the TechFore! Charitable giving program.

Using handheld devices and laser rangefinders, ShotLink operators capture 256,000 pieces of data each week. State-of-the-art servers, installed and configured by the CDW Professional Services team, store and analyze this data aboard the ShotLink Nerve Center truck. Golf fans and journalists around the world can access ShotLink data via PGATOUR.com to keep up with tournament rankings, while players can track their progress over time to help improve their game.

Gary and Harold

DATA DRIVEN POWERED BY CDW

The data driven series dives into the many different aspects of the PGA TOUR’s ShotLink Data, powered by CDW, and how that technology continues to move the game forward – providing players, staff and fans reliable data and insights. Check out the episodes below!

Episode 5

Real-Time Data

Episode Play Button

Episode 6

COMING SOON!

MEET THE BRAND AMBASSADORS

Gary Woodland Bio

Gary Woodland

American Professional Golfer

Known for his prodigious length off the tee, Gary Woodland has cemented himself among golf’s elite competitors. Gary most recently captured his first Major win at the 2019 U.S. Open with an incredible performance, becoming the fourth champion in the tournament’s history to be double-digits under-par. The U.S. Open was Woodland’s 6th professional win and he capped his year off with his first ever team event, being chosen by Tiger Woods as a Captain’s Pick for the 2019 Presidents Cup team.

American Flag

Harold Varner III

American Professional Golfer

Harold joined the PGA TOUR during the 2015/2016 season and had a solid rookie year, collecting seven top-25 finishes, four of which were top-10 showings. He was one of only seven PGA TOUR rookies to advance to the FedExCup Playoffs. Harold has seen success with an Australian PGA Championship victory and ten top-10 finishes in his TOUR career. Off the green. Harold stays busy with the HV3 Foundation with the mission to Provide Affordable Access to Youth in Sports.  His foundation is solely responsible for funding all Youth On Course golf rounds for kids in the Carolina’s. 

Harold Varner III Bio
American Flag

LEARN MORE ABOUT THE WORK CDW IS DOING WITH THE PGA TOUR

How Data Helps the PGA TOUR Engage Fans and Boost Performance

Data Analytics

ShotLink technology tracks every shot with cameras and lasers, delivering data to onsite servers in milliseconds over a fiber-optic network.

Read BizTech Article

How the PGA TOUR Uses Data Analytics to Drive Powerful Fan Experiences

Data Analytics

ShotLink, powered by CDW, includes a range of technologies to record and analyze every shot taken.
 

Read BizTech Article

CDW BEYOND THE COURSE

First Tee

First Tee is a youth development initative of the World Golf Foundation that focused on introducing the game of golf and its inherent values to kids and teens. CDW supports the national and local chapters of the First Tee to help bring technology and STEM educational opportunities to kids through the love of golf.

MEET THE PARTNERS OF THE PGA TOUR