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Use Case
4 min

Small Business Infrastructure Built To Scale Fast

See how CDW helped a growing gaming infrastructure service provider standardize on AMD-powered Supermicro servers to expand cloud hosting capacity, support performance and build infrastructure for rapid growth.

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Capacity Planning Is Getting Real

38%

of data center operators say management is very concerned about cost issues.1

36%

of data center operators say management is very concerned about forecasting future data center capacity requirements.1

As cost concerns and capacity forecasting grow more complex, how can managed service providers expand cloud hosting infrastructure without compromising performance, consistency or cost control?

A REAL-WORLD EXAMPLE

Building Cloud Hosting Infrastructure for Fast Growth

A small service provider offering gaming infrastructure and cloud hosting solutions was growing quickly. As customer demand increased, the organization needed to expand server capacity while maintaining the consistency, performance and cost efficiency its customers expected.

The provider also needed more than a one-time server purchase. To keep pace as the business grew, the team needed an infrastructure strategy that could support immediate demand, simplify future expansion and create a repeatable foundation for adding capacity quickly.

THE TURNING POINT

Standardizing on a Platform Built for the Future

CDW helped design a server solution aligned to the provider’s rapid growth plans. Working with AMD and Supermicro, CDW proposed a scalable platform built around Supermicro servers powered by AMD EPYC 7313P and 7313 processors. This solution gave the service provider a consistent compute foundation designed to support expanding cloud hosting workloads.

The engagement was strengthened by early AMD involvement. An AMD-led training session helped equip the CDW team with the technical grounding to continue the conversation with confidence. AMD and Supermicro white papers also helped provide context around scalability needs, and CDW coordinated across the partner ecosystem to help the customer move from near-term capacity planning to a longer-term infrastructure growth strategy.

CDW Infrastructure Services

CDW Infrastructure Services help organizations plan, design and modernize standards-based infrastructure that can scale with business needs. CDW brings together expertise, tools and resources to help customers increase IT value across data center environments.

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AMD Data Center Solutions From CDW

CDW offers AMD EPYC processor-based data center solutions designed to support performance across cloud, enterprise and high-performance computing workloads. AMD-powered servers help organizations align compute resources to changing workload demands.

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THE RESULTS

A Repeatable Foundation for Small Business Acceleration

Software developers discuss code displayed on large monitors.

With support from AMD, Supermicro and CDW, the managed service provider established a repeatable server standard that could help scale cloud hosting capacity as its customer base continued to grow. Instead of treating the project as a one-time hardware purchase, the team aligned on a platform strategy built to help a small business expand quickly without adding unnecessary complexity.

The collaboration also helped strengthen long-term alignment among the customer, AMD, Supermicro and CDW. By combining AMD technical enablement, Supermicro platform standardization and CDW solution design, the customer gained a clearer path for continued infrastructure growth.

Here’s Why It Worked

  • CDW helped align server solution design to the provider’s rapid growth plans.
  • AMD provided technical enablement, thought leadership and solution positioning early in the process.
  • Supermicro delivered a standardized server platform aligned to AMD EPYC performance and scalability.
  • Partner coordination helped the small business make infrastructure decisions with future expansion in mind.

What’s Next?

With a standardized AMD-powered Supermicro platform in place, the service provider is positioned to continue expanding capacity as demand grows. The relationship also supports additional server purchases, with 244 processors forecasted.

Source: Uptime Institute, “Global Data Center Survey 2025,” July 2025

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