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Case Study
2 min

Optimizing Renewal Management for a Home Fitness Company

Discover how a home fitness company partnered with CDW to streamline their Google Workspace renewal, cut costs and unlock expert support.

Woman working out on her indoors cycling turbo trainer

A home fitness company was searching for a strategic partner to manage the renewal of their Google Workspace licenses. While their prior reseller offered a lower price point, they fell short in delivering comprehensive Google resources, technical expertise and high-quality support.

The company had clear priorities for this renewal process. They needed a partner that could provide consistent support, quick access to dedicated resources and functional software architectures (FSAs) to optimize their operations. Additionally, cost efficiency was key. The company planned to reduce their seat count from the previous year’s commitment to lower overall costs.

Renewal Management With CDW Experts

The fitness company partnered with CDW after an in-depth consultation and onsite visit. CDW’s team of experts emphasized our ability to deliver value beyond cost savings, showcasing our depth of resources to support licensing renewal and vendor consolidation.

Leveraging CDW's knowledge and experience as a Google partner, the team proposed a strategic restructuring of the company’s Google Workspace licenses. The solution included tiers such as Google Workspace Enterprise Plus and Enterprise Standard. To help the customer reduce costs, archived user accounts were implemented for inactive users.

CDW also set the stage for ongoing collaboration, giving the fitness company access to presales advisors, post-sales support and technical experts. Discussions for expanding their software suite with advanced tools like Gemini further highlighted CDW’s commitment to optimizing the customer’s environment.

Work With a Team of Experts

By partnering with CDW, the fitness company achieved cost savings without compromising quality. They successfully consolidated their software under one reliable vendor, simplifying management and improving access to critical resources.

The proactive guidance from CDW’s experts ensured a seamless renewal process, meeting the company’s functional and financial goals. The fitness company is now better positioned for growth, with archived users reducing licensing costs and premium features that add value to their workflows. Future collaborations, including potential Gemini integration, underline an ongoing strategic partnership with CDW.

CDW’s expertise and resource-first approach delivered a renewal and an optimized solution tailored to the customer’s evolving needs.

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