What are Conferencing and Video Solutions?
Conferencing solutions consist of audio, Web, and video technologies using a variety of hardware, software, WAN, and PSTN technologies.
They are tools used by organizations to help improve communications among its coworkers, clients, and partners. Through the use of audio, Web, and video bridges (servers/devices that aggregate these communications media) conferencing and video are a part of everyday organizational tools.
How Can I Help My Organization Embrace Conferencing and Video Solutions?
Audio conferencing is very much considered a utilitarian technology as a common way to communicate among several people. However, Web and video conferencing are quickly becoming more ubiquitous in today’s workplace environments.
Web conferencing (includes audio) allows users to share their desktops, documents, and control of their computers as a way to collaborate quickly and in real time to accomplish projects and or share ideas.
The ability to visualize and interact with coworkers is driving the quick adoption of video conferencing. Being able to see the other parties and react to facial expressions helps people connect and communicate through non-verbal queues.
Embracing conferencing and video solutions often first requires organizations to demonstrate not only financial gains but productivity gains made through these tools as well. The quickest example of ROI comes is reduction in travel costs by utilizing these tools, which translates to time and productivity gains. Desktop video is one of the quickest paths to embracing video within organizations, as most laptops and monitors today are now equipped with embedded video cameras.